We've been busy.
My background is Architecture. The Master's Degree hanging on my wall serves as a proof and a daily reminder of everything that field has taught me - including the ability to forge through life on only coffee and two hours of sleep. Architecture, like any design field, is an art. A building often begins as a sketch in a notebook, a post it note, or even on a spare napkin. That napkin sketch, when handled with care, slowly comes to life and becomes a building. There is nothing more beautiful or gratifying than seeing a sketch of a mere idea turn into something real and tangible.
Each Collection at Dixie Reserve is no different. We start off with an idea. Some are good. Some are bad. We do what we know. We kick, we scrap, and we fight like hell for months to figure out what's going to work and how it's going to come together. I can't predict the weather. Some of my best ideas have been flops. Even the great Thomas Edison made over 1,000 unsuccessful attempts before perfecting the light bulb. I don't keep count through the process, but I would probably give Mr. Edison a run for his money.
I am proud of this Fall/Winter Collection, damn proud. Nine months ago it began as a few sketches and some fabric in a Moleskine notebook. If you've followed us since the beginning, you've seen us evolve and find ourselves. Heck, you've seen us try to take on the world with six shirts. It's funny to even think about - luckily one was a good idea and put us on the map (Thanks, DHBB).
There's a lot of kick, a lot of scrap, and a hell of a lot of fight in this collection (and some bourbon.) It's our story. It's our Dixie. It was a sketch and now it has come to life. We're damn proud.
Check out a few early release styles before the full collection comes out in late August!
(Click here.)
90 Proof Collection V-Neck
Dixie Felt Pennant and Conference Print
90 Proof Hoodie
Waxed Hats.
Dixie Flag
Kick. Scrap. And fight like hell for that sketch.
